I Want My iFilm
This is the second high profile internet oriented alliance this month. The other being the deal between Google and Sun. MTV announced today that its parent company, Viacom, a huge entertainment comglomerate, is buying iFilm for $49M. Although iFilm doesn't work on Mac OS and may soon be beat out by internet streaming, and now iVideos and has lots of other limitations, such as the fact that most of the films are shorts, it has built a reputation as a Hollywood buzz-maker.
The P2Ps have similarly become buzz-makers for music and are becoming aquisition targets themselves, as they filter for copyright protected songs and now increasingly, video files. Bram Cohen, founder of BitTorrent recently got $8.5M from Doll Capitol to form a legitimate movie download site. Obviously, this will become a major aquisition target itself. So, we're watching entertainment companies merge with internet companies as we take off for Dotcom II here.
The name of the game is what you will be hearing more and more in the coming years. You may soon be doing it yourself. I am. It's fun, it's expressive, it's called "user-generated content". Make your music, make your video, make your video game or website. Soon it'll be on an iFilm type site, or one of the many others I list on Intervision, which will then be bought up my some huge corporation for profit. After all, the reason Viacom bought the property is because of all the eager young eyeballs watching user-generated content there. Besides, with a name like iFilm, don't you think they were hoping for an Apple deal?
The P2Ps have similarly become buzz-makers for music and are becoming aquisition targets themselves, as they filter for copyright protected songs and now increasingly, video files. Bram Cohen, founder of BitTorrent recently got $8.5M from Doll Capitol to form a legitimate movie download site. Obviously, this will become a major aquisition target itself. So, we're watching entertainment companies merge with internet companies as we take off for Dotcom II here.
The name of the game is what you will be hearing more and more in the coming years. You may soon be doing it yourself. I am. It's fun, it's expressive, it's called "user-generated content". Make your music, make your video, make your video game or website. Soon it'll be on an iFilm type site, or one of the many others I list on Intervision, which will then be bought up my some huge corporation for profit. After all, the reason Viacom bought the property is because of all the eager young eyeballs watching user-generated content there. Besides, with a name like iFilm, don't you think they were hoping for an Apple deal?
posted by Intervision at 8:24 AM
1 Comments:
Besides, with a name like iFilm, don't you think they were hoping for an Apple deal?
I work for iFilm and that's a no.
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